About International Ministries

International Ministries is a Christian nonprofit advancing health, education, and restoration ministries worldwide by fostering global discipleship, proclaiming the gospel, and engaging churches across cultures.

Project Overview

Goal
Develop a bilingual publication that connects donors and stakeholders with International Ministries’ 120+ global servants in 70 countries, highlighting ministry impact and engagement opportunities.

Strategy

• Implement a streamlined bilingual (English/Spanish) production process to serve diverse audiences effectively.
• Create clear, engaging profiles combining ministry descriptions, personal stories, and prayer requests.
• Integrate QR codes linking to online profiles for expanded engagement.
• Implement a streamlined bilingual (English/Spanish) production process to serve diverse audiences effectively.

My Role

As the MARCOM Director, I ideated a creative strategy, onboarded contractors for content writing and design, and oversaw the project to completion within budget. I also spearheaded the translation of the Guide into Spanish for our Spanish-speaking stakeholders in Puerto Rico and abroad, streamlining the process and simplifying content handoffs.

• Led creative strategy and project management.
• Onboarded and coordinated contractors for content writing, design, and translation.
• Spearheaded the Spanish translation initiative, optimizing workflows and content handoffs for efficiency.
• Ensured project completion within timeline and budget.

Key Features

• Detailed global servant profiles with ministry spotlights and testimonies.
• Prayer requests fostering community support and connection.
• QR codes enhancing digital engagement opportunities.
• Bilingual editions extending reach to Spanish-speaking stakeholders.

Results & Impact

• Maintained status as International Ministries’ most popular publication, deepening supporter connection.
• Expanded accessibility through Spanish translation, increasing engagement with Spanish-speaking communities.
• Strengthened the organization’s cross-cultural communication and donor engagement.

Created as part of my role as Marketing and Communications Director at International Ministries (2024). All rights belong to International Ministries.